Creating Email and Follow-up Templates
Build reusable messages and automatic inquiry and proposal follow-ups
6 min. Updated 2026-08-14.
Building Email Templates
Create templates for frequently sent emails, then customize the automatic messages sent when a lead or client has not replied.
Go to Email Templates
Click Email Templates under the Templates section in the sidebar.
Create template
Click 'New Template' and give it a descriptive name
Write content
Compose your email with merge fields for personalization
Add merge fields
Insert {{client_name}}, {{project_name}}, etc. for auto-fill
Save and use
Select template when composing emails
Edit automatic follow-ups
Under Automatic follow-up templates, edit each inquiry or proposal step, its delay, subject, and message.
Choose thread behavior
Leave Reply in the same thread enabled to continue the original Gmail or Outlook conversation when available.
Enable delivery
Turn on Automated Follow-ups in Settings. The Super File send screen then lets you enable or disable follow-ups for that send.
Customize the workflow rules
Open Workflow Automation and use Proposal Follow-up: Not Viewed. Change the delay, proposal condition, email template, same-thread setting, or approval requirement.
Review funnel coverage
Open Reports to compare proposals sent, viewed, accepted, and paid, then review the bounded list of proposals needing attention.
Tips
- Create templates for follow-ups, project updates, and thank-you messages
- Test merge fields with sample data before using with clients
- Follow-ups stop when the recipient replies. Proposal follow-ups also stop after signing, payment, closure, cancellation, or expiration.
Browse more Email & Communications help articles or return to the SupaBook Help Center.
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