Social media work is ongoing, which means scope creep is the biggest risk — this template locks down exactly what's included per month so "just one more post" doesn't quietly become unpaid work. Built for freelance social media managers and small agencies working on retainer or project bases.
This is a starting point, not legal advice. Contract laws vary by state, province, and country. Have a licensed attorney in your jurisdiction review this template — and adjust the bracketed terms — before you send it to a client or rely on it to protect your business.
Service Provider will manage social media for Client's [platform(s)] accounts, including: [X] posts/month, content calendar planning, [community management / story creation / paid ad management — list what's included].
Content requiring paid ad spend, influencer coordination, or platforms not listed here is out of scope unless added by written amendment.
Client agrees to provide brand assets, product access, and approvals within [X] business days to keep the content calendar on schedule.
This engagement is (check one and delete the other): [ ] Direct engagement — Service Provider is contracted directly by Client, the end recipient of the work, with no other business acting as an intermediary; or [ ] Subcontracted engagement — Service Provider is engaged by [Hiring Business/Agency/Production Company Name] ("Hiring Party") to perform work on behalf of Hiring Party's own client. Where subcontracted, Service Provider's contractual relationship is with Hiring Party only, and Hiring Party remains solely responsible for its own agreement with the end client, including that client's payment obligations.
Service Provider is an independent contractor, not an employee, partner, or agent of Client or Hiring Party. Service Provider is responsible for their own taxes (including self-employment tax), insurance, equipment, and business licensing. Nothing in this agreement creates a joint venture, partnership, or employment relationship, and Service Provider is not entitled to employee benefits of any kind.
Service Provider controls the manner and method of performing the work and may, where subcontracted, be identified to the end client as the person performing the work, subject to any confidentiality or non-disclosure terms separately agreed with Hiring Party.
Monthly retainer: $[Amount], due on the [X] of each month via [payment method]. First month's payment is due at signing.
This agreement renews monthly unless either party gives [X] days' written notice to cancel.
Late payment beyond [X] days pauses posting and content creation until the account is current.
Either party may cancel this agreement with [X] days' written notice. Work completed up to the cancellation date remains billable.
No refunds are issued for the current month once content creation has begun.
Client owns all final approved content published to their accounts. Service Provider retains the right to feature published work in their own portfolio unless Client opts out in writing.
Service Provider is not responsible for platform algorithm changes, account suspensions by the platform, or performance guarantees, since these are outside their direct control.
Client is responsible for ensuring all provided content, images, and claims comply with applicable advertising and platform guidelines.
Service Provider is not liable for account performance, follower loss, or platform policy changes.
Where this engagement is subcontracted through a Hiring Party, indemnification and insurance obligations run between Service Provider and Hiring Party as named in Section 2; Service Provider has no direct contractual relationship with, and assumes no liability toward, the end client unless separately agreed in writing.
This agreement is entered into by and between [Business Name] ("Service Provider") and [Client Name / Hiring Party Name] ("Client") as of [Date].
Service Provider Signature: _________________________ Date: _____________
Client Signature: _________________________ Date: _____________
Treat it as a starting point, not a finished legal document. Contract law varies by state, province, and country, and this template cannot account for every situation. Fill in the bracketed terms, then have a licensed attorney in your jurisdiction review it before you send it to a client or rely on it to protect your business.
Clearly state the number of posts per month, which platforms are covered, who approves content and how fast, whether community management/replies are included, and the cancellation notice period — the majority of social media contract disputes come from unclear post counts and approval turnaround expectations.
Name an exact monthly deliverable count (e.g. "12 posts, 4 stories") rather than vague terms like "regular posting," and state explicitly that anything beyond that requires a written amendment and additional fee.
Month-to-month with a notice period (typically 30 days) is most common and gives both sides flexibility, while still protecting the manager from an abrupt same-day cancellation mid-content-cycle.
Load this template into SupaBook to send clients a clean online link instead of an emailed PDF. Clients e-sign from any device — no printing, no account required. Every contract tracks its status (draft, awaiting signature, fully signed) against the client record, and each signature captures name, email, IP address, timestamp, and user agent. Plans start at $15/mo, with e-signature and contract tracking included on every plan.
Canonical page: Social Media Contract Template (Free) canonical page